The Three Levels of Change

Though the necessity and impetus for change in an organization may be initiated by its leaders, in order to succeed, change management must be carried out on three levels:

1. Organizational
2. Team
3. Individual

Once the business case has been made and effectively communicated throughout the enterprise, leaders need to examine how the change will affect their team and its members—possible shifts in roles and responsibilities, current and future skills needed, tools required to achieve team goals and the emotional impact on the group at first as well as throughout the change implementation. 

Individual employees need to know where they fit into the overall picture and how their efforts will make a difference to their team and to the organization as a whole. If you launch a change initiative simply at the leadership level, you will lose the support and necessary commitment of those you rely on to carry out the day-to-day work of change.